My love story for furniture started when I was a young boy. When I was 4, my mom called me to sit next to her for our hourly sketching class. Right when I sat on the sofa, I felt it. It was so soft. The triple foam was deep, and the back was thick. That aged corduroy fabric didn't look so good, but it felt terrific. Growing up working at the furniture factory with my dad, my love developed into designers like Ettore Sottsass and Vico Magistretti. I was having Mario Bellini push me to the design extreme of imagination. With all the fashion shows and furniture trends, from engineering products by the rules of modernized living to furniture for luxury cars, my heart always went back to my mom's corduroy sofa. I love both worlds and want to live where both can exist. So I created my collection of the most comfortable furniture in the world without compromising the sexy aesthetics we all love.